15 Places to Learn About Social, Digital, Search, News

Our social digital world, ever expanding growth through rapid adoption, continues to evolve as information is shared and created at a mind numbing rate. Whether you are a professional digital marketer, web journalist, or hobbyist, keeping up with the onslaught of news, new networks, applications, devices, strategies, and messages is a 24-7 proposition. The following list is my personal library of blogs, publications, and agencies I rely upon to keep informed and on point. Please let me know if you have a favorite.

Learning List (in no particular order)

  1. Mashable: up to the minute news, self help guides, massive volume
  2. Techcrunch: I miss Arrington, who would’ve ever thought. Up to the minute tech news, tell-it-like-it-is stories
  3. GigaOm: Om is not scared to say it and he has a staff of excellent writers. Great fresh takes
  4. RWW:  up to the minute tech news, social media news, solid writing
  5. Gizmodo: Fantastic gadget posts, raw language, in your face don’t care attitude- awesome
  6. Compete: great articles packed with data
  7. ComScore: solid case studies with data
  8. Searchenginewatch: massive volume of important search engine optimization articles, case studies, strategies
  9. eMarketer: webinar offers, case studies, graphs, statistics, solid writing
  10. Webguild: a bit snarky but solid breaking tech news
  11. Fortune: traditional print giant with online magazine feature top business stories, case studies, social and tech news
  12. Forbes: more establishment than Fortune yet still able to return great value through consistent writing and research
  13. Time: once the most important news print magazine should have a place on this list
  14. Searchenginepeople: excellent social media, seo articles. Nice mix of guest contributors and subject matter
  15. Searchengineland: a very well written site packed with search engine optimization strategies

2 Jeffrey Gitomer Resources for Jobs Seekers & Entrepreneurs

Jeffrey Gitomer is a best selling author, world class keynote speaker, and one of the most important resources available for job seekers and entrepreneurs today. Gitomer specializes in many important facets of business including business development, sales strategies, and networking. Yet it is one very simple concept, that remains one of the greatest takeaways I have learned in my business career. Jeffrey’s mantra “Give value before you receive value.” When you network with people he instructs people to give value, give it continously, and give value without asking for anything in return. Here are too very valuable resources that help people understand networking and the sales process:

1. Newsletter: Sales Caffeine

This is a fantastic resource. Jeffrey asks a weekly question that is both thought provoking and instructive.

Q: What is the most significant long-term benefit of successful networking?

A. You will not have to cold call to get new business

B. You will build business friendships and relationships

C. You will be able to use your contacts for sales and referrals

D. You can call people later and they will already know you

Answer is here

2. Books: “The Little Black Book of Connections: 6.5 Assets to Network Your Way to Rich Relationships

Gitomer has authored 12 books from customer loyatly and sales principles to persuasion and success. The most influential book I have ever read that changed my mind set and results is Jeffrey’s “The Little Black Book of Connections: 6.5 Assets to Network Your Way to Rich Relationships.” Here are some of the concepts that changed my business life:

  • How to give value constantly without asking for anything in return
  • How to become a go-to resource of value
  • How to research before networking
  • What to give first in order to create value for my networking partners
  • Why your network building is the most important concept that must be a continuous process throughout your business career
  • Understanding networking etiquette for different networking groups
  • What networking is NOT
  • Where to find the best resources to network
  • How to assess your networking efforts
  • How to stay connected and relevant in today’s networking environment