San Jose Mercury News Soliciting Twitter Users For Obama Inauguration Coverage

Courtesy San Jose Mercury News

In another example of mainstream media adopting a Web 2.0 social media tool for instant breaking news coverage, the San Jose Mercury news announced today that they are looking to partner with Twitterers who are attending the historic Obama inauguration ceremony. Twitter is one of the fastest growing social media sites; Twitter allows users to “broadcast” mini press release 140 character messages. It is a vital breaking news tool for both the mass media and the growing blogosphere. Thank you to Biz Stone, Co-founder of Twitter, for the tip that led to this article.

The Offer

The San Jose Mercury news offer is exposure for any Twitterer attending the inauguration:

1. Exposure Offer #1: According to the paper “You could have your tweets (messages) seen by thousands of Mercurynews.com readers.”

Tip: The “Merc” is asking for a short itinary of your plans for inauguration day. If I were attending, I send in my itinary and make sure it was compelling, interesting, and provided the most exposure for the newspaper.

2. Exposure Offer #2: If you are chosen to “work with” them your Tweets “could be published in the paper.”

Tip: The San Jose Mercury news is the driving force for business news, at the newspaper level, in Silicon Valley. In order for you to have your tweets chosen for publication, I would suggest this approach. Consider the most interesting factors at the inauguration and tweet about them. Identify the historical surroundings, describe the energy, compare it to MLK’s famous speech, be observant of any “celebrities” in the crowd, and provide any breaking news if you can catch it.

How to Qualify

1. Send your Twitter ID.

2. Write a “brief description inauguration day plans” to phockaday@mercurynews.com.

3. According to the Merc “We will take a look at your Twitter feed and determine if you qualify for our inauguration day coverage.

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‘Frisco Hell’s Angel’s Chapter President Shot Dead

San Francisco Hell’s Angel Chapter president Mark “Papa” Guardado was shot and killed after a struggle only blocks from the ‘Frisco clubhouse according to reports from the San Francisco Chronicle today.

The murder took place at approximately 10:30pm when Guardado and an unknown assailant were engaged in what Lt. Mike Stasko of SFPD’s homicide detail described as “They had a wrestling match first,” Then “the guy shot him(Guardado) , and he got on his motorcycle and left.”

Speculation

Speculation after the incident ran wild with the most prominent scenario’s being a rival biker gang hit by the Mongols or any number of other gangs in the area. Guardado’s attorney Patrick Ciocca had a different take on the slain Angel:

“He really was an all-around good guy. There are hundreds, if not thousands, of people who are going to miss him dearly.”

On the other side of the ledger is Sonoma County prosecutor Victoria Shanahan’s take on Guardado who she described as “was an extremely dangerous gang member,”