Innerarchitect.WordPress.com Moves To Innerarchitect.com/Blog: Combining Our Website and Blog Transition In Action

The blog supporting Inner Architect personal development firm and author Susan Hanshaw has moved from it’s original wordpress subdomain, innerarchitect.wordpress.com, to it’s new platform innerarchitect.com/blog. The combining of website and blog will bring all the Inner Architect writing, products, and services under one roof.

The focus will remain to provide continuous valuable resources:

1. Tips: Maintaining Positive Energy

2. How to Guides: “The Most Important Steps Toward The Life You Want”

3. Services: Books and Reference articles

4. Workshops: Changing Careers: Laying Your Foundation

5. Our Friends: trusted friends, reviewers, bloggers, and entrepreneurs

6. Events: Speaking engagements, workshops, networking opportunities

7. Discoveries: Discover Your Passions And Purpose

8. Inspiration: The story of a street preacher with a heart

9. Book Review: a sample of two book reviews for Inner Architect

10. Workshops: Scheduled events

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Networking The Right Way: Superman vs Batman The Super Hero Syndrome

Networking Keynote Notes

Intro: How many speakers have you listened to who have begun their presentations with a joke? The obligatory, in their mind, joke. The joke meant to build rapport with the audience while providing a human element to the otherwise stiff speaker–that joke.

I AM NOT GOING TO TELL YOU A JOKE. I am a bad joke teller but I can tell a story

Instead I am going to help you network the right way by:

1. Describing the #1 biggest mistake most people make when networking

2. Offering the best method to win new networking relationships

3. Saving you time by helping you measure your aptitude

But first I will offer you a yarn to contemplate. . .

Superman vs Batman: The Story of Two Super Heroes

Intro: Imagine you are at a networking event in hopes of meeting a great connection and suddenly Superman walks up and launches into his pitch:

SM: “Hi, I’m Superman I own a Security Firm”

* “I’m faster than a speeding bullet”

* “More powerful than a locamotive”

* “Able to leap tall buildings in a single bound”

“Here’s my card, my cd, my dvd, my newsletter, and the number to my agent–when will you be calling?”

You: (Meanwhile you are thinking to yourself) “My Security firm is ‘Batman’ ”

“My guy has an employee- Robin, Customer Support Rep- Alfred, and a Call Center–the Bat Phone”

“My guy drives a really cool car, flys the Bat Copter, and he even has a boat!”

“With Batman I don’t have to deal with Jokers, Riddlers, or Cats!”

“And Batman has a beautiful home office–the stately Wayne Manner”

“This other guy is HOMELESS he even has to dress in a phone booth!”

“Why would I even consider changing firms? Especially considering that Kryptonite problem!”

—————————————

There you have it in a nutshell: networking is NOT launching into a hard sell sales promotional piece about you.

Stay tuned tomorrow as our fragile business networker describes the #1 Method To Networking Relationship Success

Same Bat Time, Same Bat Station!

Realtor’s Step 1 To Asking To Become A Contributor For A Powerful Blogger

Reuters.com published this deansguide article August 4, 2008

How do you get the kind of exposure you feel you and your writing deserve? How do you do this when you do not have a blog or you are about to launch your blog into the blogosphere? What is the best method of soliciting a prominent blogger with the information you want the consumers to see?

The majority of people never get what they want because they are afraid to ask. This fear, here is the solution to that problem, usually leads the person to take a circuitous route of vague inquiries that never land their intended results.

The following is a perfect example of my philosophy, Jeffrey Gitomer style, on how to ask for something without asking. This is an email sent to me by entrepreneur Peter Furia:

————————————————————

Dean,


I wanted to reach out to you quickly with a potential blog post for Dean’s Guide. There is a commercial real estate search engine called Rofo.com that just released a short YouTube video that I think real estate agents and consumers both would enjoy.
I’ve put a link to the video below — it’s at least good for a quick laugh.

Thanks and let me know if I can provide any other info.
-peter”
——————————————————————————–
The Offer-Give
1. Peter offers me content in the form of a very funny video from youtube. He knows that this video will make a great blog post, give my readers a good laugh, and help me with a post that is easy to write and fun
Note: Peter is GIVING not SELLING me first and foremost!
The Take Away
1. Peter’s email informs me of a new Commercial Real Estate search engine called Rofo.com
The Description
1. I emailed Peter and complimented him on his Approach and I asked him for a description of what he would like to promote:
“Rofo is a free website for entrepreneurs and small businesses searching for commercial real estate and related services for facilities/office space. Rofo allows you to search local listings, post your real estate needs, read and write reviews and find the right professionals related to your move. Rofo brings in relevant third party data from sites like Google, Microsoft, and Yelp to help businesses make decisions about where to locate their business.”
Who Is Peter Furia?
He is a funny man and the mastermind behind seedwell.com and Peter Furia Design performing:
  • Video Production viral videos, music videos, promotional spots, documentaries, short films
  • Viral Campaigns video seeding and promotion, microsites
  • Web 2.0 Strategies product-based social networking, user-driven advertising
  • Graphic Design event graphics, CD & DVD artwork, movie posters, flyers
  • Web Design site design, intermediate HTML, basic PHP, basic Flash
  • Music Production songwriting, recording, mixing