3 Linkedin “Recommendation” Strategies For Realtors: Are You Doing It Right?

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FoxBusiness.com published this deansguide article 5-29-09

Like entrepreneurs, small businesses, and large corporations, Realtors are beginning to leverage the power of Linkedin.com for their business. The growth of the site’s traffic and user base coupled with opportunities to join Groups, engage in Q&A’s, and broadcast information makes Linkedin an absolute necessity to any business of any size. The following are three strategies for Realtors in their quest to leverage the power of Linkedin Recommendations.


  1. Don’t Blatantly Ask: The worst approach to receiving  a recommendation is to ask for one. This approach puts undue pressure on your friend, leaves them with a decision, and it can make for awkward communications and weaken your connection to that person
  2. Write Recommendations: With a top down approach to clients and collaborators (start with the most relevant or important), begin writing recommendations for people. The benefits are goodwill with your network, top of mind reminder of your work, and status updates with your name attached
  3. Request: Write a well thought out and powerful recommendation. Before sending it, attach a message asking:
  • Does the recommendation meet their expectations and is it accurate?
  • Ask them for their feedback on the recommendation
  • Close by asking them if they would consider writing a recommendation for you if they feel they have benefited from your relationship together

Silicon Valley Code Camp: Incredible Developer’s Event Nov 8-9

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Peter Kellner Silicon Valley Code Camp organizer

Reuters.com published this deansguide article 11-2-08

The 3rd Annual Silicon Valley Code Camp is one of the most intriguing and value filled events in the Valley. It is a free boot camp style event which runs November 8-9 in Los Altos Hills, California. Billed as “Put together by software developers for software developers, the Silicon Valley Code Camp is a great opportunity to learn, share, and connect”, the camp is a fantastic example of what is possible when people decide to give value and give it often.

Date-Time & Location

November 8-9 Saturday 8:00am to 8:00pm and Sunday 9:15am to 4:00pm
Foothill College, 12345 El Monte Road (Parking Lot 5), Los Altos Hills

Conference Subjects

1. Software Development: in many languages and many platforms

2. Cutting Edge Technologies: sessions include the “hottest technologies in the industry from top vendors ton sessions introducing people to introductory concepts and languages.”

3. Open Source and Proprietary: products from Google, Microsoft, Oracle, and Sun Microsystems

Cost and Networking

The event is free and organized by volunteers. Lunch is provided both event days with a Saturday night Barbeque so that attendees and volunteers can network

Camp Schedule and Curriculum

Code Camp will offer over 100 sessions for attendees. For a list of sessions


For the opportunity to give back and actively network with the staff consider volunteering for this great event

Code Camp Manifesto: 6 Points

1. Code Camp is by and for the developer community

2. Free, always free

3. It is community developed material

4. No fluff – only code

5. Community ownership

6. Code Camp will never occur during working hours.

For More Information

Go to organizer Peter Kellner’s blog PeterKellner.net

Email: peter@peterkellner.net

LinkedIn.com: Authenticity Protocol and Referral Machine

Reuters.com published this deansguide article September 30, 2008

FoxBusiness.com published this deansguide article September 30, 2008

Sasha Strauss, Managing Director of Innovation Protocol a brand strategy consulting firm, makes a very compelling case for utilizing LinkedIn as a source of referrals. Referrals can be the lifeblood of a business and LinkedIn is the tool Sasha utilized to grow his business.

Innovation Protocol’s Story

1. Innovation Protocol has been in business 1 year and 5 months

2. Company is profitable

3. Hiring one new employee every single month

4. Sasha claims they are now turning away business

5. Never placed an advertisement in order to generate business

6. All their business is through referrals

7. Most of their referrals are from LinkedIn

8. LinkedIn profiles provide the robust information as well as recommendations that qualify potential clients according to Sasha