Social Media Case Studies Super List: Prove Your Point

[picapp align=”right” wrap=”true” link=”term=attorney&iid=257476″ src=”http://view.picapp.com/pictures.photo/image/257476/attorney-reading/attorney-reading.jpg?size=500&imageId=257476″ width=”234″ height=”166″ /]Robin Broitman has done it again! The researcher and writer has compiled a monster list of social media case studies sure to provide readers with research, proof, ROI examples, methodology, ideas, controversy, and analysis. Robin’s work can be seen monthly at InteractiveInsights.com. The Social Media Case Studies Super List.

Highlights from Social Media Case Studies Super List

Job Seeker’s List of Top 25 Social Media Networks

The Chicago Sun-Times published this deansguide article 2-10-09

FoxBusiness.com published this deansguide article 2-10-09

In the first article in this series aimed at helping job seekers and entrepreneurs, I chronicled how not to organize your work day. I then provided a template for how to organize your day in the world of social media. The response has been overwhelming. People are demanding a list of the best social media sites aka social media networks available today.

The following is a list of the top 25 social media “networks” as ranked by traffic (visits per month) in a great retrospective article by Andy Kazeniac of Compete.com “Social Networks: Facebook Takes Over the Top Spot, Twitter Climbs.” This is a retro look at Andy’s original ranking of the Top 25 last year.  Note: Twitter came in at #22 on that list–look at them today.

Top 25 Social Media Networks:

Courtesy of Compete.com:

Analysis:

If you are a job seeker you should be concentrating your efforts on establishing a strong presence on #5 Linkedin.com and #3 Twitter.com. Although Facebook.com is #1, it has more cache for entrepreneurs looking to capture audience for a product or service.

A Job Seeker’s Day In The World of Social Media

Chicago Sun-Times published this deansguide article 2-08-09

In my post “Job Seekers How Do You Organize Your Day?” I ask the reader to identify whether they were making 10 mistakes  in their job search. As a follow up to this article I want to outline a day in the life of a job seeker who utilizes social media for their job search efforts. No resumes are sent in the making of this day-just value.

Daily Structure for Job Seekers Utilizing Social Media

1. 8:00am Check email:

2. 8:30am Check Google Reader:  Job Seekers should have their feed reader filled with the following resources:

a.) Blogs authored by companies that are on your company target list
b.) Linkedin Q&A, where you can follow relevant information to your targeted niche
c.) Blogs authored by associations or networking blogs within your field of interest
d.) Twitter feeds from recruiters, career strategists, and your local job market news agencies

3. 9:30am Linkedin: Create a new message in the “What are you working on” tool on your home page. This tool provides exposure of your activities to your entire network:

deans-linkedin-twitter-box

4.  9:45am Linkedin: Ask or Answer a Question to demonstrate your expertise

5.  10:30am Blog:  Check your blog stats, answer any comments, monitor traffic for each blog article within the last week, check keyword and Referrers sections

6.  11:00am Write Article: Choose a subject from the research you performed in your Google Reader and email check.

7.  11:45am Lunch-Twitter: Broadcast your new article & mine for article resources

8.  12:45pm Social Media Networking: Deliver your value by leaving link(s) to your article(s) on your targeted company’s blog(s), mass media blogs, industry association sites, and influential blogs comment sections. Ex below Ryan Phillipenko left a link (in red) to his blog .

deans-comment-ex

9.  2:00pm Check Email-Twitter: Return all messages and reach out to one new contact

10. 2:30pm Research Networking: Look for offline networking meetings, events, meetups, tweetups, and charity events

11.  3:30pm Cold Calls: Call your network and offer your value. Offer to volunteer, provide free services, or offer any breaking news or resources that will help your networking partners

12.  4:00pm Twitter: Tweet your latest article, leave at least 5 new messages with valuable resource links, connect via conversation with at least 3 new people

13. 4:45pm Review Monster.com & Careerbuilder.com: stay connected to these sites

14. 5:15pm  Linkedin Answer Follow up: Look for follow up to questions that are niche specific to your job search.

15. 5:45pm  Read One Social Media Blog: Read at least one current article from social media experts Chris Brogan, Guy Kawasaki, Peter Kim, Pat Kitano, or InnerArchitect

Entrepreneurs and Companies: Peter Kim Your Guide Through Social Media Terrain

Recently I introduced Peter Kim to our readers, for some he was already a part of their regular reading, with the hopes that he could shed light on social media, measurement, and the trends that are developing. Including Patrick Kitano of Domus Consulting Group, Chris Brogan, and Guy Kawasaki, Peter Kim is one of the most important new thought practitioners of our times.

Who is Peter Kim?

Peter Kim is one of the most important architects of social media and a well respected social media expert. Peter is considered an expert in the art and science of “the intersection of social technology and marketing strategy.” He has been quoted by the most prestigious press organizations from the Wall Street Journal to CBS Evening News.

10 Articles Worth Your Time

At the end of each month, Peter performs his traffic analytics to see what was the most well read articles for that month. From this exercise, comes Peter’s Top 10 Content list. If you are a entrepreneur, small business, large corporation, or job seeker looking to move your message of value forward then this is a list that will provide great value:

  1. A List of Social Media Marketing Examples
  2. Social Media Predictions 2009
  3. It’s Time To Transform
  4. Why Web 2.0 Still Matters
  5. Reputation Matters
  6. How to break free from the echo chamber
  7. A framework for measuring social media
  8. Now’s the time, the time is now
  9. The need for services in social technology
  10. How to set an ego trap