Job Seekers How Do You Organize Your Day?

Foxbusiness.com published this deansguide article 2-03-09

If you are currently a job seeker, how do you organize your day? Do you have a plan? What tasks make up the plan that you execute on a daily basis? Do you have enough to do so that your job of finding a job is a fulltime job?

Is This You and Your Job Search Effort?

1. You are utilizing a resume as your #1 marketing tool

2. You are not utilizing social media

3. You are utilizing social media without an understanding of the strategies

4. You are email spamming your network with requests

5. You only respond to job listings or word of mouth aka “response mode”

6. You attend networking events without doing research to understand the organization, who may attend, or what the expected etiquette demands from each event

7. You are working less than 8 hrs per day on your job search and can not imagine having enough tasks to perform to fill a full work day.

8. You do not give value first

9. You are not delivering your value first before your resume

10. You are not learning and adding new skills to your current skill set

If you recognize any, a portion, or all of this list as what you are currently doing in your job search, then it is time to consider a change. Unless what you are doing is working for you, stay tuned as I will  outline and describe a job seeker’s day in the world of social media.

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Job Seekers Become Memorable Through Influence

Beacon News member of the Chicago Sun-Times newsgroup published this deansguide article 1-06-09

Chicago Sun-Times published this deansguide article 1-06-09

The most compelling need for job seekers today, in one of the most highly competitive job markets in history, is to be memorable. If you do not stand out and differentiate yourself from your competition, your search progress will be delayed–indefinitely.

What is influence and how does it pertain to your job search? If you are looking for ways to stand apart from the over crowded human capital pool, consider your abilities to influence others. In today’s job market, winning that coveted interview leading to a job requires the job seeker to become a target marketer.

But even with the best research, including desired companies and hiring managers, job seekers must be able to influence people in order to capture the interview leading to that desired position.

What is Influence?

In his interview for Guy Kawasaki’s fantastic must read “Reality Check”, Dr. Robert Cialdini PhD, Professor of Psychology at Arizona State University, and one of the world’s leading experts on persuasion, compliance, and negotiation defines influence:

“Influence means creating change in some way. Change can be in an attitude, it can be in a perception, or a behavior. But in all instances, we can’t lay claim to influence until we can demonstrate we have changed someone.”

Influence a “Science” for All

According to Dr. Cialdini the good news about influence is that it is no longer just for certain “gifted” individuals. Instead Cialdini insists:

“For centuries, the ability to be influential and persuasive has been thought of as an art, but there’s also a science to it. And if it’s scientific, it can be taught. It can be learned. So we all have the potential to become more influential.”

Influence Your Job Search

With the trend for job search turning to proactive target marketing and social media tools within an employment campaign, the natural progression for a job seeker is influence. How to influence hiring managers and persuade companies to give you a interview is the ultimate goal.

The true reality check is the fact that a Web 1.0 resume, with no measurement capabilities, is not the answer in today’s job market. The old method of response mode marketing via a resume must be replaced by a Web 2.0 employment campaign strategy.


Realtors Do You Understand the 5 Levels of Twitter Acceptance?

One of the best tools for measuring your commitment and understanding of the micro-blogging power Twitter.com comes from social media marketing superstar Rohit Bhargava the inventor of Social Media Optimization. In his article “The 5 Stages of Twitter Acceptance” Rohit has brilliantly and accurately outlined the evolution of many Twitter users. The graphic clearly highlights each stage and it acts as a measuring tool to those who have progressed forward in their acceptance.

The 5 Stages of Twitter Acceptance:

Imb_5stagesoftwitter_2
Courtesy RohitBhargava.typepad.com

My Acceptance Process for Each Level

1. Denial: One of my first blog posts of the summer of 2007 was to challenge Twitter’s validity as a tool-I instead described it ” Twitter becomes the equivilent of your well meaning but very nosy “Italian Grandmother.”

2. Presence: I simply went through the motions

3. Dumping: I inundated twitter with MY BLOG POSTS only a big no-no on any social networking site

4. Conversing: I reached the conversing stage 6 weeks ago as I really began to understand Twitter’s power 4 months ago. In this stage I knew I was progressing but I also knew something was missing-I was not a go-to objective source of information

5. Microblogging: I am now authentically building relationships 1×1, I am bringing in valuable information to the mix for other twitterers to ponder, and I am far more objective and willing to support the community

WordPress App For Linkedin: Blogging Legitimized As Powerful Tool To Employment

The partnership between WordPress and Linkedin on a WordPress Application for Linkedin signals another turning point for the adoption of blogging in America. Linkedin is the #1 business networking site in the world right now with 28 million registered users and counting. The fact that Linkedin now supports a WordPress application places WordPress, and blogging, at the forefront in the public eye.

WordPress-Linkedin App

This tool allows you “to sync your WordPress.com blog posts with your LinkedIn profile, keeping everyone you know in the know.” Your blog articles have a place in your public profile and provide you a delivery system for your value.

The Benefits

1. Deliver your value directly to 28+million Linkedin.com Membership

2. Demonstrate your knowledge and expertise directly to consumers, investors, and competitors

3. Create your writing platform and branding campaign that supports your business

4. Differentiate yourself from Realtors competing for the same limited customer base

Blog Your Way to Employment, Branding, and Your Differentiating Factor With Inner Architect

Susan Dean

I am very happy to announce the first of two Inner Architect workshops titled “Blogging to Employment” November 18 and 19. The workshop is a detailed basic course on how to create an employment campaign utilizing your blog as the delivery system for your message. The goal is to provide people a plan on how to create their differentiating factor in order to stand apart from the estimated 1.1 million Americans who will lose their job in 2008.

Call to Action: If you know anyone who is unemployed, and I know I do at this time, please consider informing them of this valuable workshop.

Benefits for Attendees

1. Your own Blog: We will help you register and set up your first blog

2. Employment Campaign: Learn how to action plan an employment campaign so that you can answer the age old hiring manager’s question “So Bob what have you been doing the past 6 months to find a job?”

3. New Skill Sets: You will add to your skill sets-blogging, navigating blog software, Web 2.0 tools, and networking

Workshop 1:

Date: Tuesday November 18, 2008

Place: Silicon Valley Holiday Inn Express San Jose Airport

Time: 6:30-9:00pm

Workshop Fee: $75

Workshop 2:

Date: November 19, 2008

Place: San Rafael, CA Ace Conference Room

Time: 6:30-9:00pm

Workshop Fee: $75

Value Comparison: Blog Set-Up fees, as advertised on the internet, run from $200-$300 which only covers the registration and setup without any coaching. Blog Coaching and Training fees run from $70 to as much as $500 per hour

Class Size: We will limit classes to 20 so that each student is provided hands on personalized instruction.

Come find out why you need to establish your brand, discover your differentiating factor, and add to your skill sets the latest Web 2.0 information.

Job Seeker’s Employment Campaign: Differentiate and Brand “You”

Courtesy dotdoubledot at Flickr.com

Reuters.com published this deansguide article October 8, 2008

Now is the time to take action in this challenging and changing employment environment. If you are a job seeker, a soon to be laid off ex-employee, or someone simply worried about your job security, this message is for you. Your greatest strategy to employment is to utilize Web 2.0 tools, network within the Social Media system, and join the global conversation by establishing your own blog.

“Blogging to Employment” is a hands on powerful workshop that provides the job seeker the tool to showcase:

  • Differentiating Factor: Stand out from the non blogging job seekers
  • Knowledge to Expertise: Showcase your business intelligence and assets
  • Employment Campaign: Chronicle your search strategies and answer the hiring manager’s question: “What have you been doing during the past (insert your timeframe) to find employment?”
  • Writing Platform: Establish the brand “You”, improve your writing skills through practice, and create content that hiring managers want to see
  • New Skill Sets: Learn to blog and utilize Web 2.0 Social Media Systems
  • Networking: Network globally, within your niche, and to your local market
  • Google Presence: Manage your search placement by populating your top 2 pages on a Google query of your name or business name
  • Reputation Management: Respond, correct, or defend against erroneous information about you online
  • “Living” Resume: Position your blog as an extension of your resume, a landing page where you send people to view your current activities

4 Strategies to Employment

  • Scenario Solution: take on a company’s challenge, posit your solutions, or review actionable steps that showcase how you might solve their challenge
  • Promote Linkedin Profile: Place a Linkedin widget on your blog that links to your Linkedin profile; place a link within your profile on Linkedin to send readers back to your blog
  • Profile Linking: Link all your profiles on each Social Media site to one another. Also link from these profiles back to your blog
  • What Are You Doing Now?: Promote and tell the world about your employment campaign and writing by placing links on Linkedin and Twitter. Linkedin has a message board and twitter is a “what are you doing now” message board

Related Blogging Services:

Business Blogging Basics

Business Blogging Strategies