Bay Area Business Woman Publisher Debra Costner Hails Susan Hanshaw’s “Inner Architect” As The Tool To “Build Your Life From The Inside Out”

Welcome to the new Bay Area Business Woman!

Debra Costner, Publisher

Bay Area Business Woman publisher and editor Debra Costner is a no nonsense businesswoman living her “purpose.” In one of the best book reviews to date, Ms. Costner described “Inner Architect: How To Build The Life You Were Designed To Live” as:

  • “It is not a book about living life or changing careers-it is in fact an exquisitely detailed workbook taking you through the process of a ‘personal revolution’”
  • “The many exercises, including identifying your trust issues, creating new beliefs about money, choosing to believe in yourself and trusting your instincts really hit the mark in identifying what keeps so many from finding success”
  • “Inner Architect is able to guide you through any life-altering modifications you feel compelled to make. The book could work to define a new health plan, improve personal relationships and of course develop a new business plan”

As Costner notes this book is for “. . . those who truly feel they need a change in direction, or want to examine their current situation and are ready for transformation.” As Susan advices “we are in an evolving state of becoming.” When you feel challenged by change and transition remember “When you have serious doubts, consider what regrets you might have if you don’t give your leap a full chance.”

Examples You Can Accomplish

1. Change your career direction create a purposeful path

2. Create new beliefs about money; letting go of the fear of the loss of the paycheck

3. Build the confidence to start a new exercise health plan

4. Improve your eating habits

5. Build and improve personal relationships

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Susan Hanshaw’s “Creating Your Plan”: Networking To A New Life

Jeffrey Gitomer’s fun video of networking basics

Action Planning is one of the most intricate and important parts of creating a new life or career. Without a plan to drive your efforts, your attempts to change your life are much more difficult to achieve. Make no mistake about the fact that in order to succeed in any transition you must first be responsible for laying the foundation: planning.

In Susan Hanshaw’s book Inner Architect: How To Build The Life You Were Designed To Live”, Phase 4 Creating Your Plan the best tool to get started is Step 15 “Outline Your Training Process.”

Marketing Through Networking

One of the fastest and most effective methods to begin meeting people in the niche you wish to build your new career or life is via real world networking events and meetings

Webgrrls International

A great example of outlining your training process can be found at the networking group Webgrrls.com. Webgrrls provides meetings and events with the following benefits:

1. Networking: you meet people in your niche
2. Introductions: you give your 1 minute “elevator” pitch a mini marketing message business plan
3. Practice: you hone your public speaking skills by participating
4. Support: members support each other’s goals and help bring ideas forward
5. Synergy: many members have synergy within their action plans and training plans

5 Steps For Identifying Your Training Process

In Susan Hanshaw’s exercise you are given a practical method of evaluating your training process:

1. Get Clarity: Define details of your service or product, develop a profile of your job description, and list your job duties
2. Identify Areas for Development: review your job duties and list specific areas for development
3. Research: find training opportunities, options for training and learning, don’t limit your path to education
4. Buy In: Choose training programs that resonate with you, that excite you, and commit your efforts 100% to that program(s)
5. Complete Training and Credentials: realize your training will require concentration and sacrifice. Focus on the rewards of training rather than your sacrifices

Webgrrl Attendees With Expertise

1. Nelly Yusupova: Founder Digitalwoman.com a successful a website development and Internet consultant practice started in March, 2004. Nelly is also the CTO for Webgrrls.com and Manhattan chapter president. Contact Nelly Yusupova at nelly@cgim.com

2. Naomi Most: Naomi is the talented producer behind LittleMovingPictures.com and a well versed programmer with experience in Python, Perl, PHP, SQL, XML, C/C++. Naomi’s company is so busy and expanding that they are looking for a wide variety of professionals from copywriters to engineers. Contact Naomi at naomi@littlemovingpictures.com

3. Beth Rogozinski: Director, Marketing Communications for devicescape.com the leader in software for secure and seamless WiFi internet access. Beth has 10+ years of experience in Public Relations, media relations, media event marketing and planning. Contact Beth for all of your enterprise or individual WiFi access needs beth@devicescape.com

4. Erin Clark: Account Manager Eastridge InfoTech a technology staffing firm in San Francisco. Erin is a vibrant and well connected human capital facilitator who matches talented technologist with their desired positions. A active member of ebig.com and thinkhdi.com, Erin is a market leader and go-to source of information. Contact Erin at eclark@eastridgeinfotech.com

5. Gayle Uchida: Business Development Manager Gayle is a joy to meet and learn from in her work with Lighthouse-sf.com. Lighthouse For The Blind is a non profit organization focussed on education and awareness effecting the vision impaired community. Gayle has over 20 years experience in Silicon Valley as a business development executive and marketing professional. Contact Gayle at guchida@lighthouse-sf.org

Life Transitioning Workshop: How One Presentation Can Change Your Thoughts And Life

As the Business Director for Inner Architect, Inner Architect Media, and author Susan Hanshaw it is my role to help raise awareness of Susan’s new book “Inner Architect: How To Build The Life You Were Designed To Live”, her personal development firm Inner Architect, and her upcoming events.

In support of her book and our community, Susan is performing pro-bono workshops for non profit groups, charities, and many employment organizations.

One of the most fulfilling experiences for Susan happened when she presented her workshop “The Secret To Success” June 20 for a group of 60 women at Job Train a Menlo Park based organization.

In her own words. . .

photo of susan hanshaw

I had one of my most fulfilling experiences on Friday June 20 when I was invited to speak at a nonprofit organization whose mission is to help those who are most in need to succeed. Sixty women who are enrolled in various vocational job training programs attended my workshop, “The Secret to Success”. Why was it so fulfilling? Because for at least our 90 minutes together, my ideas made a difference.

The breakthrough lesson was how our beliefs are all that holds us back from taking the steps to succeed. We did an exercise that first asked them to write answers to the following:

  • What fears do you have about your job future?
  • What ideas are limiting what you think you can achieve or become in your life?
  • What is holding you back from believing you can stay dedicated to doing the necessary work?

In the second part of the exercise, I asked them to go back and write down what new ideas they could replace the ones above with that would support them in taking action. After a few minutes, several shared how writing their thoughts down enabled them to get clarity they’d never had before.

We can help ourselves break through all our obstacles if only we look closely enough to see what they are.

Try the exercise yourself and see what you might learn.

www.innerarchitect.com

Realtor John Harper Keynote Speaking Strategy: Become An Expert And Go To Source For Your Community

FoxBusiness.com published this deansguide article June 27, 2008

John Harper of theharperteam in Danville, California is the best example, template, for Realtors who understand the value of marketing yourself through public speaking. John is an expert, and I don’t use that term very often, in online networking aka social networking. Even more critical to his efforts is the fact that John is an expert in understanding the value of creating a public speaking platform within your business.

Learn How From John Harper

If you wish to understand how to become a go to source of free valuable information to your community as a workshop or keynote speaker, attend John’s presentation “Strategic Thinking About Your Career” Saturday June 28. The workshop is being held at “CPC” Job Seeker’s Group meeting from 9:30-11:30am at the Community Presbyterian Church ( 222 West El Pintado, Room #100 ) in Danville.

In my article for Active Rain How To Win New Clients, Build A Contact List, And Become An Expert In A Niche: Employment Networking Groups Your Ticket To Leads And New Partnerships” I outline the benefits of providing keynote speaking-workshops to employment groups.

Benefits of Public Speaking

1. Create Awareness: help people know you and your business

2. Community Resource: Establish yourself as a resource of free valuable information to your community

3. Build a List: Build a client list from your audience

4. Remain in the Public Eye: Remind your community that you are in business and there to help them all the time

5. Hone your Speaking Skills: Practice makes perfect, builds confidence, and creates expertise

6. Blog Content: Now you have a place, speaking engagement, to bring your blog articles to life. In addition your appearances provide blog content

7. Network: Become a go to source to help others network within your community of contacts

Realtor’s Marketing Strategy #4: Top 10 Reasons Why Consumers Should “Buy” You

FoxBusiness.com published this deansguide article on April 23, 2008

In deansguide’s series on strategies for Realtors we have utilized the marketing ideas of book publishing houses and best selling authors. Staying with this theme, strategy #4 utilizes Jon Kremer’s, author and best selling book marketing strategist, idea of identifying the “Why Someone Should Buy Your Book:Pros and Cons” as a platform for Realtors. We will apply author Susan Hanshaw’s “Inner Architect: How To Build The Life You Were Designed To Live” as an example you can follow with your own real estate practice.

Top 10 Reasons To Buy My Book or Services

1. You need to find courage to acknowledge your pain and dissatisfaction with your work-life
Realtor: I am an expert in the real estate niche___

2. You want to embrace awareness of your ability to change but you don’t know where to begin
Realtor: I can help identify your needs and we can create an action plan together

3. You need a method to identify what lies between you and change
Realtor: Let me show you new ways to make progress toward your real estate goals

4. You want a Step by Step guide to changing your career and life
Realtor: I can show you how I have helped families just like yours create their dreams

5. How to Discover your passions and purpose
Realtor: I can provide numerous choices that you may not even be aware exist in the market

6. Help in giving yourself permission to believe in you
Realtor: No market is without challenges; let me show you how we can navigate them together

7. How to Identify and break the Cycle of Fear
Realtor: We can review solutions to any problem and find the answers that best fit your needs

8. Learn how to create an Action plan of change from someone who has walked the path of change
Realtor: I have _ years of experience lets put a plan together that addresses the challenges we face

9. Understand the Power of your Words and Thoughts
Realtor: If we remain positive we together may find the solution that is available in this market

10. How to Mentally Claim your New Life
Realtor: Within every challenge is a key to opportunity–lets find our key together

The Inner Architect “3 Choices of Change”: Consciously Creating Your Life

“To make the right choices in life, you have to get in touch with your soul. To do this you need to experience solitude, which most people are afraid of, because in the silence you hear the truth and know the solutions” Deepak Chopra

“You don’t get to choose how you’re going to die or when. You only get to chose how you’re going to live” Joan Baez

“Destiny is not a matter of chance; but a matter of choice. It is not a thing to be waited for, it is a thing to be achieved” William Jennings Bryan

You Always Have Choices

According to Susan Hanshaw, author of the new book “Inner Architect: How To Build The Life You Were Designed to Live”, one of the most difficult ideas for people to understand and comprehend in order to take action is the idea of choice. For choice is the precursor to change, and as we can attest, sometimes change can be difficult even painful. If you are feeling stuck, if you are feeling lost, or if you are feeling your career has lost meaning, it is time too focus on the answer:

The First 3 Choices of Change:

1. Option #1: Keep everything Status Quo. Take no action and feel no differently

2. Option #2: Make an adjustment somewhere in an effort to influence positive change

3. Option #3: Let go of your job and find something that fits you better

Susan Hanshaw’s video, #2 in the series “Becoming an inner architect”, supports the idea of choice and the options of choice you now face. These concepts and steps were derived from Chapter 1 “Cultivating Your Mind To Consider Change.”

 

For details on Susan Hanshaw’s book “Inner Architect: How To Build The Life You Were Designed To Live”, instructions on how to receive a free copy of Chapter 1 “Cultivation Your Mind To Consider Change”, and details about “The Apprentice Contest” reference “Inner Architect’s “How To Build The Life You Were Designed To Live”: New Video Series, Contest, Book.

 

 

 

Inner Architect’s “How To Build The Life You Were Designed To Live”: New Video Series, Contest, Book

Reuters.com published this article on March 3, 2008

Author and Founder of inner architect, Susan Hanshaw, is producing a how-to video series: “Becoming an inner architect” as chronicled in her article New Book, New Video Series, New You: inner architect’s 3 Value Propositions.” The series will support her new book “inner architect: How to Build The Life You Were Designed to Live.” In addition, inner architect is providing the following value propositions:

1. Weekly Video Series: Susan will provide steps, tools, tips, and strategies to help you learn how to acknowledge your career dissatisfaction through awareness, identify your passions, and change your life with purposeful intended results.

2. Free Copy of Chapter 1 : “Cultivating your Mind to Consider Change” of her upcoming book “inner architect: How to Build The Life You Were Designed to Live.”

3. Be An inner architect “Apprentice Contest”: Now you have the chance to voice your opinion, share your stories of change, and inspire others. Participate by ordering your free copy of Chapter 1 and write to us describing your experience(s).

The three best critiques or stories of change that “Cultivating Your Mind to Consider Change” inspires will receive a free copy of “inner architect: How to Build The Life You Were Designed to Live” and a $50 Nordstrom gift certificate!

Take advantage and participate in the fun by emailing your free request for Chapter 1 “Cultivating Your Mind to Consider Change” to dean@innerarchitect.com