Twitter Strategies for Job Seekers: twtjobs.com

twtjobs

Courtesy of twtjobs.com

The latest in open source Twitter.com client applications is twtjobs.com a tool that allows job seekers to create their own 140 character “resumes” that can be tweeted into the Twitter stream. While job seekers feverishly build their twtjobs resumes and twitter strategies, recruiters have a spot to place job listings as well.

What is twtapps?

The twtjobs.com tool is brought to you by Felipe Coimbra the man behind twtapps.com a suite of free Twitter open source applications for Twitterers. The rest of the twtapps lineup:

Twitter Strategies Not Just Marketing Department Tool

FoxBusiness.com published this deansguide article 4-21-09

Twitter, the micro-blogging sensation, has proven once again that Web 2.0’s architecture of participation can help an individual (Ashton Kutcher) beat a global mass media giant (CNN) at it’s own marketing game. What many entrepreneurs, small businesses, and companies fail to understand is the multiple uses social networks, like Twitter, have to offer.

Scottsdale PD Twitter Strategies: Not Just Sales and Marketing scottsdale-pd-twitter

One of the best examples of using Twitter, for something other than marketing, for the common good of many is being done by the Scottsdale, Arizona police department. Here is how Scottsdale PD uses Twitter:

  • Traffic Flow and Planning
  • Accident Reports
  • Amber Alerts
  • All Points Bulletins
  • Safety Tips
  • Breaking News
  • Announcements
  • New Department Technologies
  • Fund Raising Events
  • Tips from Citizens
  • Monitoring for Crimes within the community
  • Traffic Alerts

The uses are endless for announcements to the public. It will be interesting to see if other public utilities use Twitter in the same fashion. The ultimate plan would be to interconnect an entire city’s departments for instant notifications and communications with emergency security in mind.

Top 10 Twitter Strategies for Realtors, Entrepreneurs, and Corporations

FoxBusiness.com published this deansguide article April 17, 2009

The Top 10 Twitter.com articles providing tips, strategies, and ideas for deansguide have garnered attention from the twitterverse, networking partners, and most notably Google. We rank #1 or #2 for the keywords “Twitter Strategies” and for the new robust Twitter search engine tool “Twazzup Strategies.” This is a guide for Realtors, entrepreneurs, small business owners, and corporate directors of any department to utilize in understanding the power of Twitter.

Top 10 Twitter Articles

Twitter Strategies: 6 Reasons to Use Twazzup.com Twitter Search Engine

twazzup-logo1Entrepreneurs and job seekers looking for leads, networking, and opportunities have a new Twitter search tool more powerful than Twitter’s internal search engine or the recently reviewed Twitterjobsearch.com: Twazzup.com. Twazzup is the best tool I have found so far to search keywords for conversations you wish to engage within or simply listen.

In Louis Gray’s well written post “Twazzup Takes on Twitter Search to Make Sense of Real Time Web” Gray describes Twazzup.com as:

“. . .  looking to extend the Twitter Search platform, by not only providing real-time updates to the search results, but also highlighting popular users, links and tweets relevant to searched keywords.”

1. Real Time Updates

This is a scrolling real time lineup of the tweets related to your keyword search. The movement on the scroll depends on the amount of people talking about your keyword. If your topic is hot, you can choose to slow the flow of information down with a simple click of the button.

2. Popular Tweets

twazzup-pop-tweets

The most popular tweets for the keyword search you performed. This also changes, in real time, with the amount of conversation surrounding your keyword. This feature provides marketing exposure, networking opportunities, but most important it can help to start a viral avalanche of word of mouth traffic

3. Trend Makers

twazzup-trend-makers

Twazzup lists the people whose tweets began the trend your keyword(s) is creating. The most popular Trend Makers is also in real time and can change depending upon what is being tweeted. This is a great way to gain exposure for your company, products, services, or for your online presence.

4. Related Photos

twazzup-related-photos

Photos related to your keyword search show up in this real time stream. This feature can help bring people back to your blog, website, or social media profile. It is also a great way to provide a visual of your company logo, product, or service.

5. Most Popular Links

twazzup-most-pop-links

Most Popular links for the keyword search you perform is the most important feature for viral marketing opportunities. If your tweeted link makes this list, it is sure to be RT aka retweeted and moved forward to hundreds or even thousands of Twitter users.

6.  Ten Keywords Associated with Your Search

twazzup-other-keywords

This is a list of 10 keywords that fit with your keyword. Our example search was on “Social Media” and the keywords in the above graphic show the words that combine with Social Media. Clicking on any of these keywords brings an addition real time stream of twitter convesations about this new combination. This is a great method of finding even more information or places to network while you are still running your main keyword search

Academic Earth: Entrepreneurs & Students Learn Together

academic-earth

Whether you are a 20 year old college student, 35 year old entrepreneur, or 49 year old corporate type, one constant stays with you throughout your business career: learning. If you are looking for an edge, a resource for solid information, or new content for your own branding purposes look no further than AcademicEarth.org

What is it?

Academic Earth is a massive library of video lectures, classes, and course from some of the leading  University professors in the country. Simply put this is your chance to go back to college or attend for the very first time from the comfort of your home

Universities

The Universities that provide the content for Academic Earth:

  • Berkeley
  • Harvard
  • MIT
  • Princeton
  • Stanford
  • Yale

Subjects

Instructors
The list of Instructors is both very long and illustrious. Set up in alphabetical order, each instructors name has a link sending the reader to his/her lectures, classes, or courses.
Benefits of Academic Earth
  • Research for students or businesses
  • High school students review a university, instructor, or course
  • Journalists looking for content or proof to back up their claims
  • Law firms searching for expert testimony
  • Entrepreneurs searching for context within their own business
  • Refresher for anyone in any subject

Blogburst.com: Syndicating Dreams One Blog at a Time

blogburst-30-day-activity

Blogburst.com is a blog content syndication service that helps bloggers create more exposure for their blogs, helps legitimize their writing, and it provides the opportunity for mass media awareness of your message. You have to be chosen for membership into blogburst; I am happy that I was lucky enough for selection.

Recognition and Reality

The graphic above is a screenshot of my blogburst dashboard which shows my Top 10 Publishers for the Past 60 Days. The real takeaways to consider:

  • I am not part of the mass media in the traditional sense
  • I want to be recognized by the traditional mass media
  • I want to partner with the traditional mass media
  • I want the traditional mass media to survive with my help
  • I would like the traditional mass media to embrace bloggers
  • I want the traditional mass media to embrace the paradigm shift to Internet as Platform
  • I would like the traditional mass media to embrace my friends, colleagues, and partners in the blogosphere

Wall Street Journal: Pen Envy?

For all of the page views, click throughs, comments, accolades, brush back sniper shots, and brushes with fame, I would trade them all for the chance to appear in the Wall Street Journal. The WSJ to me is the Yankee Stadium, the Gawden, and the Golden Dome in Indiana icon of all mass media outlets. I have my 1 (one) page view for an article that never provided me with a link–just a nice visual

Twitter Signal to Noise Ratio Strategies: Many Fail Whale Efforts

Companies showing up on twitter to take advantage of the massive growth potential are often showing up without a strategy. In a vast majority of these cases, terrible mistakes are being made that weaken and even tarnish their brand.  The biggest problem, stemming from this lack of strategy, is message tone and makeup. Simply put there is a horrific Signal to Noise ratio at the heart of the problem.

Signal to Noise Ratio

Here are some simple steps to fix the problem of tone and noise in a company’s Twitter strategy:

  • Signal: For every 10 tweets, 7 tweets should be valuable information (with links) that will help your audience & information that is not about your company
  • Noise: For every 10 tweets, 3 should be about your company, they should give value, and they should be informative in nature

abc-always-be-closing1

  • No Hard Sell: NEVER tweet the hard sell, act desperate to sell, or attempt to create (old school) urgency for your audience to buy anything
  • Mix: After repeating the formula of 7 signal to 3 noise, your next 10 tweets should be about recognition
  • Connect: In this set of 10 tweets, 5 tweets use @company-individual to recognize their work, engage, network, or ask to collaborate
  • Recognize: In this second set of 10 tweets, 5 tweets use RT (Retweet) to recognize someone’s writing, open lines of communication, and network to meet companies or individuals

Playboy Mansion Cottage for Sale: $28 Million Makes You Hef’s Neighbor

hugh-hefner

Courtesy Associated Press Jennifer Graylock

Next to one of the most storied mansions in Los Angeles, the Playboy Mansion, sits the “other” house Hef built-and now it’s for sale. You can be Hugh Hefner’s immediate neighbor by purchasing his freshly listed home next to the mansion for $27,995,000.

The house according to Yahoo:  “The two-story 7,300-square-foot English Manor-style home was built in 1929, and bought by the Hefners in 1998. It sits behind private gates on 2.3 acres and has some of the original wood paneling, leaded-glass windows and a hand-carved staircase. There are hand-painted walls, a newly remodeled kitchen with a morning room and butler’s pantry, two staff rooms, formal living and dining rooms, a library and family room. It has five bedrooms and seven bathrooms.”

hefs-house-for-sale

Kevin Pollack Social Media Adopter: My Generation’s George Carlin

Kevin Pollak is one of best combination comedian-actors of my generation. He has the impressionist abilities of a Rich Little combined with the satirical humor of the great George Carlin. But what makes Kevin even more special to me now: he uses social media. Kevin is an avid Twitterer and he has a wonderful collection of videos on Youtube like the one above.

Twitter @kevinpollak

Kevin understands the viral power and connectivity that Twitter brings any celebrity, brand, entrepreneur, or corporation. With 164,918 followers (fans or evangelists of his work) Kevin’s network will carry his messages of projects, appearances, and new material throughout the internet.

kevin-pollak-twitter

Youtube.com Power

Kevin’s network on youtube is expanding as he has 10 videos and counting. People feel as if he is listening and engaging. His youtube work funnels more fans to his website. The connectivity strategy is working. Consider the ideas Kevin and innerarchitect uses for their career-you can do it too!

kevin-pollak-youtube