Twitter research is one of the key benefits of the network. If you are interesting in learning about social media, the following list contains great resources for your education. Remember to search for new resources by looking at who these people follow for their information.
10 Social Media Resources
pkitano : Pat Kitano Domus Consulting Group LLC, leader in breaking news and Twitter expert
TimOReilly: Tim O’Reilly the godfather of the phrase Web 2.0 and new thought leader of the idea of social media a platform of participation
Mashable: Mashable is the leading online muti-source social media magazine
TechCrunch: Michael Arrington is the power behind Tech Crunch the Internet’s leading technology magazine
Jowyang: Jerremiah Owyang leading social media analyst
emilychang: Emily Chang San Francisco based social media expert, business model focused blogger
Forrester: Forrester is one of the leading social media firms
hubspot: Hubspot leading marketing firm and developer of the popular tool Twitter Grader series
PeterKim: Peter Kim former Forrester analyst and now the Managing Director of Dachis Group
radian6: radian6 is a multi-faceted platform for large corporations PR and Marketing efforts
Twitter is one of the most robust resource for links, ebooks, pdf, and information available to any entrepreneur, job seeker, or business person today. I use Twitter for 85% of my content research for both of my blogs deansguide and innerarchitect. One of the best strategies once you have found your nuggets of information is to use the “Favorites” option on your Twitter home page.
Favorites is found on the right side bar beneath the “Direct Messages” section and above the “Search Box” area that allows Twitterers to search the site for keywords.
How Does it Work?
When you find an important link to an article that you wish to keep for future reference, you can move your cursor into the right side of the tweet message. On the far right side, invisible until you move your cursor over it, are two icons. The top icon is a star which denotes a “favorite.” By clicking on this star, you will have “saved” the tweet with the important link for future reference
Research Strategy: Favorites
Here are the uses the Favorites section provides for your research on Twitter:
Repository: container that holds all your coveted tweets with important content links
Personalize: your selections are a valuable library that you build
Recognition: take inventory to determine who provides the most value and then RT aka retweet their content as often as possible
Create: create a spreadsheet or list of the top 5 Twitterers who provide you the most valuable content that is contained in your Favorites “library.” Tweet the results of your “Top 5 Favorites”
#FollowFriday: take your top content providers from your Favorites section and recognize them by recommending them with a #followfriday tweet
For the sake of being transparent, honest, and forthright, I feel it is necessary, as the Business Director for Inner Architect, to state our Twitter.com strategy on Twitter. Over the course of the last month I have reviewed the Twitter strategies, or lack of strategy depending upon how you utilize Twitter, of the National Association of Realtors and Wachovia bank. Let’s take a look at what we are accomplishing here on Twitter:
Our Twitter.com Innerarchitect account has the following functions:
Research: Find content that matches our business goals, provides fresh perspective, and helps us build our library of value
Follow: The main focus of this account is to find content, research our industry. Consequently we are less active in following. We try to follow people specific to our industry, read, and listen more on this account.
Recognition: We will not follow everyone that follows us as that is not the focus of this account. What we will do is recognize people and companies that inspire us and provide value on a ongoing basis
Activity: We will produce less content (Tweets) on this account because our focus will be to listen to conversations and gather information
If you are a company or individual concerned with ratio of followers to those you follow, then consider deansguide as the place to be on Twitter. On deansguide, I provide value and follow most everyone to build their network numbers.
If you are interested in our company mission, information, and writing consider following or checking in with Innerarchitect. We will focus on companies interested in social media and